Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990

Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990 - Paperback

$16.20
$16.20
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Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990
  • Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990
Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990 - Paperback

Leysen Johnston Advertising: How We Ran A Boutique Agency 1972 - 1990: How We Ran A Boutique Agency 1972 - 1990 - Paperback

by Mark Leysen
$16.20
$16.20

Book Overview

by Mark Leysen (Author)

Whether you are a student, professional or just an interested reader intrigued about typography, design, art, logos, and copywriting, you will find this fully-illustrated book an informative look into the inner workings of what makes advertising succeed. From combining the key elements of copy plus art to build an advertisement, through its presentation and into billing (and a lot in between), LEYSEN/JOHNSTON Advertising presents samples of award winning ads, and shares behind the scenes anecdotes of how certain concepts were developed.

Number of Pages: 72
Dimensions: 0.2 x 9.69 x 7.44 IN
Publication Date: June 20, 2023
ISBN9781088156612
Author Mark Leysen
PublisherTraveling Shoes Press
GenreBiography and Business
FormatPaperback
PublishedJune 2023
LanguageENG- English
Pages72
Weight1.0 lb
Target AudienceAdults
Print SizeStandard Print

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