The Artist Entrepreneur: Finding Success in a New Arts Economy

The Artist Entrepreneur: Finding Success in a New Arts Economy - Paperback

$72.83
$72.83
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The Artist Entrepreneur: Finding Success in a New Arts Economy
  • The Artist Entrepreneur: Finding Success in a New Arts Economy
The Artist Entrepreneur: Finding Success in a New Arts Economy - Paperback

The Artist Entrepreneur: Finding Success in a New Arts Economy - Paperback

by Ronald C. McCurdy , Richard E. Goodstein , Eric J. Lapin
$72.83
$72.83

Book Overview

The twenty-first-century art world offers performers and professionals an unrivaled variety of opportunities, but also requires a never-before-seen investment in skills beyond artistic talent. Today's artists must build sustainable success in this new arts economy through collaborative big-idea thinking that celebrates a continual engagement in creative process.

Presenting creativity as a process with unlimited applications, The Artist Entrepreneur empowers young artists to step into the new arts landscape and build their own careers. Along the way, the book demystifies essential business skills from self-promotion, branding, touring, and intellectual property exploitation to contracts, revenue sources, and bookkeeping. Addressing students from across the artistic spectrum, this book offers practical exercises to develop individual skills while empowering a new generation of artist entrepreneurs with the promise of a new arts economy.
ISBN9781538123287
Author Ronald C. McCurdy , Richard E. Goodstein , Eric J. Lapin
PublisherRowman & Littlefield Publishers
GenreArts
FormatPaperback
PublishedNovember 2019
LanguageENG- English
Pages186
Weight1.0 lb
Target AudienceAdults
Print SizeStandard Print

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More by Ronald C. McCurdy

The Artist Entrepreneur: Finding Success in a New Arts Economy

The Artist Entrepreneur: Finding Success in a New Arts Economy - Paperback

The Artist Entrepreneur: Finding Success in a New Arts Economy - Paperback

By Ronald C. McCurdy, Richard E. Goodstein, and Eric J. Lapin
About Ronald C. McCurdy
Ronald C. McCurdyis professor of music in the Thornton School of Music at the University of Southern California (USC), where he served as chair of the jazz department for six years (2002-2008). Richard E. Goodsteinis professor of music at Clemson University and dean emeritus of the College of Architecture, Arts and Humanities. Eric J. Lapinis director of artistic initiatives for the Brooks Center for the Performing Arts and senior lecturer of music in the Department of Performing Arts at Clemson University.
About Richard E. Goodstein
Ronald C. McCurdyis professor of music in the Thornton School of Music at the University of Southern California (USC), where he served as chair of the jazz department for six years (2002-2008). Richard E. Goodsteinis professor of music at Clemson University and dean emeritus of the College of Architecture, Arts and Humanities. Eric J. Lapinis director of artistic initiatives for the Brooks Center for the Performing Arts and senior lecturer of music in the Department of Performing Arts at Clemson University.
About Eric J. Lapin
Ronald C. McCurdyis professor of music in the Thornton School of Music at the University of Southern California (USC), where he served as chair of the jazz department for six years (2002-2008). Richard E. Goodsteinis professor of music at Clemson University and dean emeritus of the College of Architecture, Arts and Humanities. Eric J. Lapinis director of artistic initiatives for the Brooks Center for the Performing Arts and senior lecturer of music in the Department of Performing Arts at Clemson University.

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